The future of digital marketing in India
Over The Last Few Years Digital Marketing In India Has Witnessed An Exponential Growth And By The End Of The Year, 2020 It Is Expected To Generate Over 20 Lakhs Jobs Per Year. According To A Business Insider India Report, Digital Marketing As A Career Is An Emerging Job Sector Here.
According To A Report By Economic Times Indian Has Around 451 Million Active Internet Users. This Will Create A Fascinating Business Opportunity To Sell Services And Products To A Growing Population Of Tech-Savvy Internet Users. A Mobile Phone Has Become A Basic Need For Everyone. Even If You Want To Try Out A New Recipe,Guest Posting You Would Use Youtube To Know How It Is To Be Done. And When It Comes Down To Business, Every Business Wants To Make An Online Presence. So There’s No Doubt That The Future Of Digital Marketing In India Looks Promising.
Before Trying To Know About The Future Of Digital Marketing In India It Is Important To Understand How The Trend Of Digital Marketing Emerged, Digital Marketing Started To Get Visible Around 2010. With The Entry Of E-Commerce Players Like Amazon And Flipkart, The Digital Marketing Arena Started To Boost. The Industry Growth In The Last Decade Has Been Tremendous. Various Figures On The Internet About Digital Marketing In India Peg The Growth At 25% To 50% On An Annual Basis.
Further, To Discuss In Detail As To Why I Think Digital Marketing Is Poised For A Healthy Growth In The Coming Years:
Traditional Marketing Is Dying…
The Future Is In Going Digital
The Future Of Digital Marketing Backed By Government’s Digital India Initiative
Digital Marketing In India Is Going To Help Reach Global Markets Easier
Digital Marketing The Next Bright Career!
The Future Of Digital Marketing Is Going To Make Marketing Affordable
Even The Smallest Towns Are Now Going Digital!
Higher Engagement Rate And Time Spent On Social Media
Increase In The Number Of Internet Users
Revenues From Digital Classifieds To Rise
1. Traditional Marketing Is Dying…
Print? Billboards? Television? How Much Should You Spend On These Traditional Marketing Services?
The Answer To These Questions Cannot Be Answered In One Simple Response. The Problem Is That We Have Become A Society That Is In Transition. Some Shana Digital Sanders People Still Enjoy Reading The Newspaper, While More People Solely Get Their News And Entertainment From Their Smartphone, Tablet Or Laptop.
There Is Really Only One Platform That Is Seeing True Growth. Digital. The Truth Is, People Are Watching Less And Less Live Television. Traditional Marketing Just Isn’t Reaching The Younger Generations. In India At Present About One-Fourth Of Customers Spend Two Hours Online Every Day. Just Think Of It This Way, Google And Facebook Generate More Revenue Than Any Traditional Media Company Because They Control More Eyeballs. That’s Why Digital Marketing Matters, It Is Where The Attention Is.
2. The Future Is In Going Digital
As The Internet Reaches More People, Online Customers Will Also Increase. 80% Of Users Make Use Of Google So As To Seek Out Specific Products And Services. The Young Generation Today Is Fed-Up With Old-Fashioned Advertisements, And Digital Platforms Offer Options To Make Changes Or Edit The Campaign Or Advertisement On A Continuous Basis. Almost Every Company Has Raised Its Budget To Be Spent On Digital Marketing And Will Increase Further.
3. The Future Of Digital Marketing Backed By Government’s Digital India Initiative
The Idea Of Transforming The Entire System Of Public Services Through IT, The Government Launched A Project Called The Digital India Programme.
